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247L

Purple Icon Tee

$10.00

This classic, 100% cotton, purple tee features the iconic Hoosier Racing Tire logo on the left chest as well as the back.

Black Flex Fit Hat

Black Flex Fit Hat

$18.95

This one-size-fits most flex hat can expand for a comfortable fit. Includes 3D stitched Hoosier "H" logo on the front with full Hoosier Tire logo stitching on the side panel.

Front

Gray Flat Bill

$20.00

This Flat Bill Snapback is a modern staple with 3-D embroidered "H" for a premium look and feel. Also includes iconic Hoosier Tire logo embroidered on the side panel, ventilation holes and Hoosier Tire "H" tag on the snapback.

Front

Black Flat Bill

$20.00

This Flat Bill Snapback features 3-D embroidered Hoosier Tire logo for a premium look. Also includes custom, sublimated-designed bill with Hoosier Tire "H" logo embroidered on the back side.

2473B0

Born To Race Adidas Tee

$22.00

Since birth we were Born To Race! Show your love for racing with this black, 80% Cotton 20% Polyester Blend | Wicking, climalite material | "Born To Race" two-color screenprint with adidas logo.

2476B0

Black Adidas Hoodie

$42.00

For those chillier evenings at the track the Hoosier Tire tech fleece hoodie does the job! 70% cotton, 30% polyster | Custom designed Hoosier Tire H screen print with white adidas logo

Charcoal Adidas Hoodie

Charcoal Adidas Hoodie

$42.00

For those chillier evenings at the track the Hoosier Tire charcoal gray is perfect. | 70% cotton, 30% polyster | Rib collar and cuffs | Custom designed Hoosier Tire screen print with white adidas logo

247P0

PURPLE ADIDAS FLEECE QUARTER ZIP

$55.95

Adidas Clima-Warm, quarter-zip fleece is heather purple with embroidered Hoosier Tire logo

Black Adidas Fleece Quarter Zip

Black Adidas Fleece Quarter Zip

$55.95

Adidas Clima-Warm, quarter-zip fleece is black-heathered with embroidered Hoosier Tire logo | 100% double-knit | breathable climawarm fabric | hand pockets

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It began in the early 1950's when Bob Newton, along with his supportive wife Joyce, began a successful racing career on the small asphalt tracks of northern Indiana. Like many of his fellow drivers, Bob was not satisfied with driving on street tires with their limited sizing options and hard tread compounds. It was during these early days that Bob had a vision to produce his own tires specifically designed for racing. So in 1957 Bob and Joyce began their own business in an old abandoned horse barn in South Bend, Indiana selling tires to local racers... and Hoosier Racing Tire was born.

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